WooCommerce Website Cost and Features for Small Businesses

WooCommerce is one of the most popular ways for small businesses to sell online. It runs on WordPress, you keep full control of your store, and it can grow from a few products to a large catalogue. Here is what a good WooCommerce store includes and what affects the cost.

What is WooCommerce?

WooCommerce is a free, open-source eCommerce plugin for WordPress. You host the store yourself, so you own the site and its data. WooCommerce itself does not take a platform fee on your sales; your payment gateway charges its own transaction fees.

Features a small-business store needs

• Product catalogue with categories, variations (size, colour) and good product photos.
• Cart and checkout that are simple and fast on a phone.
• Payment gateways such as Razorpay, PayU, PhonePe, Stripe or PayPal, plus cash on delivery if you offer it.
• Shipping zones and rates, and courier integrations such as Shiprocket where needed.
• GST tax settings and invoices.
• Inventory tracking with low-stock alerts.
• Order notifications by email, and by SMS or WhatsApp if required.
• Coupons and offers for promotions.
• SEO basics: clean URLs, product schema, fast pages and an XML sitemap.

What changes the cost of a WooCommerce store

• Catalogue size: how many products, variations and categories need to be set up.
• Design: a customised theme or a fully custom design.
• Payments and shipping: the number of gateways, shipping rules and courier integrations.
• Extensions: subscriptions, bookings, product add-ons or multi-vendor features, some of which are paid.
• Content and product upload: whether you upload products or we do.
• Migration: moving products, customers and orders from another platform.

For reference, our published plans start at ₹15,000 (Basic) and ₹35,000 (Pro, which includes a payment gateway), with larger custom builds quoted individually (Enterprise). Every store is quoted on its scope, and you get a written, itemised quote after a free scoping call. See our pricing page for plan details.

Ongoing costs to budget for

• Domain renewal and hosting suited to an online store.
• SSL certificate (often included with hosting).
• Renewals for paid plugins and extensions.
• Payment gateway transaction fees.
• Maintenance: updates, backups and security monitoring.
• Marketing to bring in traffic: SEO, ads and social media.

WooCommerce or Shopify?

WooCommerce gives you full control, no platform fee and lots of flexibility, but you are responsible for hosting and updates. Shopify is hosted for you and simple to run, with monthly fees and less freedom to customise. If you want control and expect custom features, WooCommerce is usually the better fit.